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Power Dressing in 2025: Why What You Wear to Work Still Matters

  • hellanamardasian
  • Oct 23
  • 4 min read

Let’s get one thing straight; what you wear to work still matters. A lot. Yes, the office dress code has shifted (hello, hybrid life), and we’re not all living in pencil skirts and stilettos anymore. But power dressing isn’t dead,it’s just evolved. These days, it’s less about dressing like a man and more about dressing like the version of you that walks into a room knowing her worth.

Think of it this way: clothes don’t do the job for you, but they absolutely set the tone. They tell the room something about you before you even speak. So why not make sure that story says, “I’ve got this”?


Power Dressing Isn’t a Trend—It’s a Tool

Back in the '80s, power dressing was all about sharp suits and shoulder pads, a way to visually claim space in male-dominated industries. Fast-forward to now, and the look has changed, but the goal hasn’t: it’s still about presence, confidence, and walking in with your head high.

Power dressing today is less about copying anyone and more about knowing yourself—your shape, your goals, and how to bring those things together in a way that looks effortless but intentional.


Dressing for Your Shape = Dressing with Confidence

You don’t need a whole new wardrobe to dress with confidence, you just need to know what works for your body. I always tell clients that when you dress for your shape, you’re not hiding anything. You’re working with your body, not against it.

If you’re curvier, look for tailoring that defines the waist; blazers with shape, high-waisted trousers, pencil skirts that hug in the right places. If you’re petite, cropped blazers, ankle-grazing trousers and monochrome outfits can help elongate your frame. For taller or athletic bodies, fluid fabrics with structure, like a belted shirt dress or wide-leg trousers create movement and softness without losing impact.Tailoring matters more than price tags. A well-fitted high-street blazer beats an ill-fitting designer piece every time.



Fake It Till You Make It (Yes, It Works)

There’s a reason “fake it till you make it” has stuck around so long; it works. Dressing like the person you’re becoming helps you become that person. It’s not pretending. It’s practicing. And the more you practice showing up as your future self, the faster you become her.

Clothes change how we behave, how we’re treated, and how seriously we take ourselves. Want to lead a team? Start dressing like someone who already does. Want to feel more confident in meetings? Stop saving your best pieces for “important” days. Every day is one of those.



Colour Psychology: What You Wear Sends a Message


We don’t just wear colours because they’re trendy, we wear them because they say something. To us and to everyone else. Colour is emotional, and it can be a powerful part of your styling strategy.

Blue is a go-to for interviews or new meetings because it signals trust, calm, and professionalism. Pair it with white, which suggests clarity and order, and you’ve got a look that quietly says, “I’m capable.”

Black still holds power; it’s sleek, serious, and a little mysterious. It works for big presentations or situations where you need to feel sharp. But it doesn’t have to be harsh. Softening it with camel or ivory keeps things elegant but approachable.


Need to show up and own the room? A bit of red goes a long way. It’s bold, confident, and hard to ignore but it doesn’t need to be head-to-toe. Even a red lip or a statement shoe can shift how you feel.

For more emotionally sensitive situations (tough conversations, team feedback, or anything that requires empathy), opt for soft blues or greens. These colours calm people down, show emotional intelligence, and keep you open rather than on the defensive.


Not sure which colours work best for you? A professional colour analysis could provide valuable insights into your personal palette, helping you build a wardrobe that truly reflects your style and energy. If you’re in London, I’d be happy to guide you through this process.


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Who’s in Power—and How They’re Dressing

Let’s not pretend fashion isn’t political, it always has been. And right now, as more women step into leadership roles globally, we’re seeing a shift. The new power uniform isn’t loudit’s considered. Think Ursula von der Leyen’s crisp tailoring, or the balance Jacinda Ardern struck between strength and softness.

We’re moving away from trend-chasing and into intentional dressing. Quiet luxury, sustainable choices, pieces that feel personal and polished; these are the new markers of authority.

It’s no longer about dressing to prove something. It’s about dressing in a way that aligns with your values, your goals, and your next step.

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Building a Modern Power Wardrobe

Start with the staples: a great blazer, a crisp shirt, wide-leg trousers, a dress that makes you feel unstoppable. These don’t need to be expensive; they need to fit you well and work hard. Then add your signature: a statement bag, bold earrings, a coat that turns heads.

And use colour with purpose. Let it support your energy and amplify your message.

Above all, don’t wait for the promotion to start dressing like a leader. Do it now. Your clothes don’t define you, but they can absolutely help you step into who you’re becoming.

‘If you’re ready to upgrade your work wardrobe or want to discover the colours that really work for you, feel free to get in touch. I’d love to help you find that sweet spot between confidence and style.



 
 
 

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